Standards
Simplifying life for parents
We work with top chemists to create plant-based, kid-safe products—rooted in research and shaped by parent feedback to deliver care that’s safe, effective, and easy to use

We Continue to Learn
We work with top chemists to create plant-based, kid-safe products—rooted in research and shaped by parent feedback to deliver care that’s safe, effective, and easy to use.

Redefining “Good Enough”
Many brands say “mostly natural” is enough. We don’t. We create clean, gentle, plant based formulas with only the safest ingredients—because your child’s care deserves nothing less.
At Lane & Co, every product is made with care—clean, effective, and designed to keep your kid’s routine simple, safe, and stress-free
- 100% plant-based
- Vegan
- Non-GMO and hypoallergenic
- No soy, gluten, peanut, or dairy
- No phthalates, parabens, dyes, or sulfates
- Cruelty-free
